The Power Of Thought

Our thoughts control our behavior or our attempts to avoid a certain behavior  Who we are, how we come across and the results we get are aligned with what we tell ourselves. What we lead ourselves to believe.

Take the evening news for example. The news presenters say 'good evening' and then proceeds to tell us why it isn't. (A borrowed line). The same goes for us humans. Nothing is good or bad until our thoughts make it so. It is these thoughts that set the 'vibration' we are in and presents to the world who we are at first glance - not who we really are because we are masked by fear, doubt, pity and so on.

The point is, we attract back into our lives what and who we are and until we are able to conquer fear, doubt and self pity then we will always, to some extent, dance to their tune. It must be said that these emotions can play an important role in guiding us but being in control of oneself and recognizing the emotions for what they are and why they are present goes a long way to self actualization.

In this or any state, we will attract people of like mind and the inner peace within us will make for some awesome relationships (among other things) because we have conquered our hang ups and can present the REAL us with the confidence that we are in charge.

Also, in this self actualizing state, we become emotionally stronger and tend to make more of the right decisions and with that happiness follows, clarity prevails and life all of sudden looks a pretty good proposition.

Mobile Advertising to Boom in 2013?

165 mill mobile Internet users in India by 2014: IAMAI-IMRB

The two major news which were broken out lately have fetched my attention towards a fast growing trend in digital advertising. Last month, the CEO of Google Larry page has hinted that mobile may overtake desktop as a revenue generator for Google. He has also predicted that advertising on mobile will slowly but steadily become more expensive that desktop and last week, Reuters has reported that Social networking company, Facebook doubled its mobile advertising revenue in the fourth quarter. The two giant of internet are showing and predicting a strong growth in Mobile advertising and it seems that sooner than later, it is going to be bigger than desktop. 

We can safely consider that mobile advertising has reached to that threshold point where it is going to take off now and 2013 could be the year when mobile advertising may actually find a lot of advertisers trying this medium to reach out their TG. 

At present, the supply of mobile inventory is more than the demand, hence mobile is an extremely cost effective medium, but as suggested by Larry Page, it is not going to last very long, mobile phones are slowing down Google's desktop business. Only 73 percent of Google's clicks come from desktops.

Everything augurs well for mobile advertising and it seems stage is all set for mobile to take a big leap this year. Don't you feel the same?